Paige Storefront, Malibu
About Paige - store image, Image 1

Our Story

Founded in 2004, PAIGE is an international apparel brand for men and women, offering elevated wardrobe staples at the forefront of fashion. 


Co-Founder and Creative Director, Paige Adams-Geller, started out as the top fit model in the industry where she mastered all of the details that go into achieving the perfect fit. When she launched the brand, she used her unique viewpoint and expertise to ensure that every item was comfortable, flattering, high-quality and would stand the test of time. With fit and comfort as the foundation of the brand, there quickly became an opportunity to seamlessly expand into the men’s market, making Adams-Geller one of the first female founders to successfully launch a men’s and women’s denim brand.


Over the years, PAIGE has continued to grow and expand into a full lifestyle collection, offering leather, outerwear, silks, knits, footwear, swimwear, accessories, and many more exciting categories to come. Season after season, our collections are the perfect mix of pieces that you can live in and will keep forever.


Today PAIGE is sold in over 80 countries by more than 1,000 retailers, including our own stores in California, New York, Texas, Nashville, Charleston and London.

Collage of men and women wearing PAIGE product
Collage of men and women wearing PAIGE product

The Collection

We start with denim, the foundation of your wardrobe, and then design the pieces that pair back to complete your perfect outfit. Our denim is unparalleled; every style is comfortable, flattering, and timeless. This same level of quality extends to our lifestyle and accessories collections through the finest materials, attention to detail, and expert construction. We offer the latest trends, but we always make them our own. After twenty years in business, PAIGE has become synonymous with quality, comfort, fabric innovation and fashion-forward designs, staying true to our mantra: “Great fit never goes out of style.”
Stack of men's and women's folded clothing

The Designs

We’ve had a consistent dedication to fabric quality and fit from the very beginning. Each item that we create at PAIGE is meticulously designed, washed and wear-tested to ensure that it is on-trend, comfortable, flattering and high quality. We use only the finest fabrics and materials while each style is designed to deliver an unparalleled fit. There are hundreds of steps that go into creating each pair of PAIGE jeans and we pride ourselves on the fact that we do not sacrifice quality for the ease of production.

The Materials

We work tirelessly to seek out the highest quality fabrics that merge fashion and technology to create clothing that is unparalleled in fit, comfort and innovation. We partner with only the best wash houses, factories, manufacturers and suppliers all around the world. We want our customers to feel like they can live in PAIGE every single day, so we are dedicated to always providing the highest quality pieces that stand the test of time. 


Our Commitment

Paige Adams-Geller’s true passion in life is inspiring and empowering others. She is the Chairwoman of the board of the UCLA Rape Treatment Center, a dedicated board member of the Women of Tomorrow Foundation, on the Board of Councilors for Annenberg School at USC, a member of RAINN’s National Leadership Council, a trained volunteer at the Stuart House, and a proud supporter of many other charitable organizations including NEDA and the Advot Project.
Image of Paige Adams-Geller sitting on couch in light wash jeans and blue blouse
Stack of denim in a range of washes

Denim Recycling

furniture and clothing inside of a PAIGE store

Visit Us

spools of fabric

Sustainability