#1 WASH LESS
Wear your clothes, especially denim, multiple times before washing to help save water and preserve the color. Consider spot cleaning between washes if needed.
#2 WASH COLD
There are several benefits to washing your clothes in cold water. Cold water preserves the color, protects against fading and shrinking, and also saves energy.
#3 SKIP THE DRYER
Always hang dry your jeans to reduce your energy usage and carbon footprint. Hang drying also helps to preserve the fit and to avoid possible shrinkage or fabric warping. Materials with stretch will actually break down in heat - even more reason to skip the dryer.
#4 OPT FOR ECO-FRIENDLY DETERGENT
Switching to an eco-friendly laundry detergent is an easy way to be gentler on the environment, your clothes, and your skin. These detergents tend to be free of or contain less of the chemicals that can irritate skin, damage clothing over time, and pollute the environment. Since these formulas are often highly concentrated, you won't need as much to clean your clothes. Ingredients to avoid include phosphates, sodium lauryl sulfate and sodium laureth sulfate (SLS/SLES), optical brighteners/UV brighteners, and dichlorobenzene (P-Dichlorobenzene/ Benzene).
#5 FILTER FOR MICROFIBERS
Microfibers are tiny plastic bits that shed from synthetic materials every time they're washed and are making their way from our washing machines through our water sources and into our oceans.
We recommend using a microfiber filter with every wash.