Care Guide

Paige denim stack - care guide, Image 1

How to care for your denim

Follow these easy steps to help your denim fit better, look better and last longer
Washing
  • Turn garment inside out
  • Use cold water
  • Choose a gentle cycle with like colors
  • Do not bleach (even white denim)
  • Remove garment promptly from the washing machine
Drying
  • Always hang dry for best results
  • Do not use heat to dry as this can wear down the fabric
  • Pay special attention to the garment's care label for specific instructions
Paige denim stack - blue, Image 1

Special Care Notes

White Denim

  • Follow above care instructions and take special note not to bleach.

Dark Indigo & Black Denim

  • Please take care to wash dark indigo and black denim with like colors as the dye may bleed.
  • Always use a detergent designed for dark colors.

Coated Denim

  • Coated denim is dry clean only and should never be washed or dried at home.
  • Pay special attention to the garment’s care label for specific instructions.
  • Coated denim is designed to give the illusion of leather; note that it will develop slight creases and subtle differences over time with normal wear.
  • Different dry cleaners use different processes; consult your dry cleaner before hand.

Destructed Denim

  • Please always hang destructed denim.
  • Note that the destructed patterns or raw/frayed hems will evolve over time creating a one-of-a-kind look.
  • Please pay special attention to the care label to extend the life of your destructed denim garment.

Embellishment

  • Please pay special attention to the care label to extend the life of any embellished garment.

Leather

  • Use a professional leather specialist to clean.
  • Every leather garment is unique, so please pay special attention to the care label for special care instructions.
  • Different dry cleaners use different processes; consult your dry cleaner before hand.
Paige denim duo image - Image 1

#1 WASH LESS

Wear your clothes, especially denim, multiple times before washing to help save water and preserve the color. Consider spot cleaning between washes if needed.

#2 WASH COLD

There are several benefits to washing your clothes in cold water. Cold water preserves the color, protects against fading and shrinking, and also saves energy.

#3 SKIP THE DRYER

Always hang dry your jeans to reduce your energy usage and carbon footprint. Hang drying also helps to preserve the fit and to avoid possible shrinkage or fabric warping. Materials with stretch will actually break down in heat - even more reason to skip the dryer.

#4 OPT FOR ECO-FRIENDLY DETERGENT

Switching to an eco-friendly laundry detergent is an easy way to be gentler on the environment, your clothes, and your skin. These detergents tend to be free of or contain less of the chemicals that can irritate skin, damage clothing over time, and pollute the environment. Since these formulas are often highly concentrated, you won't need as much to clean your clothes. Ingredients to avoid include phosphates, sodium lauryl sulfate and sodium laureth sulfate (SLS/SLES), optical brighteners/UV brighteners, and dichlorobenzene (P-Dichlorobenzene/ Benzene).

#5 FILTER FOR MICROFIBERS

Microfibers are tiny plastic bits that shed from synthetic materials every time they're washed and are making their way from our washing machines through our water sources and into our oceans.


We recommend using a microfiber filter with every wash.

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